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Strategic Internet Marketing

Stats and Tracking online for web promotion and Internet Marketing

Stats and Tracking < Internet Marketing < Career < Cyberbusiness

Current State:   How many unique visitors does your site currently get? This is the backbone statistic.

Here is a graph showing current statistics, and compares with neo-tech.com.

  Internet Revenue Statistics

Below is the shift in Supercivilisation.net ranking as per Alexa during Dec 03 to Jan 04 after considerable time spent on optimization and promotion, when we broke from being positioned at around 1.5 million in Nov 03 to a 137,668 average as of 25 Jan 04.

Stats and Tracking Online

Statistics and Tracking is a VITAL component to Internet Marketing. Without knowing where, who, how and why visitors are coming to yours site, you will not have realistic information telling you what to focus your time and money on improving.

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"WHAT ARE THE STEPS YOU CAN TAKE?"

Tracking and Stats

• Search
  • Guru Net- Fact Finder/Searcher
• Search Engine Positions
  • Who is
  • SEO Spider
  • Or confirm engine listings directly
    • Google
      • +site:sitename.com keyword
      • +link:sitename.com
      • url search = allinurl:[site] keyword
      • site search = domain:[site]
      • (searches on fed engines)
    • Altavista
      • +url:sitename.com
      • +link:sitename.com
      • host:sitepage
    • Inktomi
      • [ ]
    • AllTheWeb
      • url.all:
      • url.host:
      • try with & without www
    • Directories
      • just do a search for site
      • Yahoo = u:[site]
• Search Engine sites
  • SE Watch
• Site hit statistics
  • [ ]
  • Overture and GoogleAds both provide conversion, click-thru and various tracking data
• Feeding it all back in to Marketing and Site development
  • Websidestory (looks intereesting)
  • [ ]